Round Brilliant Cut 
Oval Cut 
Cushion Cut 
Emerald Cut 
Unsurprisingly, everybody is talking about Platinum, and during the year of the Platinum Jubilee, we are no exception. But just what makes this metal so precious and desired by so many for their bridal jewellery?
When people talk about anything other than jewellery being platinum, it usually denotes something that excels in volume or time. An album that is described as having ‘gone platinum’ has excelled in sales, with the term platinum relating to the fact that it has sold over a million copies. A couple celebrating a Platinum Wedding Anniversary are proud of their 70 years of marriage, and of course Her Majesty The Queen’s Platinum Jubilee represents an astounding 70 years on the throne.
These celebrations or achievements have been coined with the term platinum due to their affinity with the qualities of this precious metal. So, what is it about this precious metal that makes it so desirable?
How Platinum Differs From Other Precious Metals
Platinum is often described as being “the best” but very few people understand the reasons why. Here we outline some of the reasons that you may decide that platinum is your bridal jewellery of choice.
Human Desire
Much of our decision making comes purely from desire. If you’ve been told something is the best, or that it’s rare, or that your favourite Hollywood A-lister wouldn’t be seen without it then for many people, the natural instinct of desire kicks in and decisions are based upon an innate need to have that item of jewellery or something that very closely represents it. However, beauty is in the eye of the beholder – the object of one’s desires can be very different to that of another’s, so whilst we illustrate the qualities of platinum here, it’s important to remember that other precious metals have their own qualities and appeal and should not be relegated to the bottom of your jewellery wardrobe.
Rarity
Platinum is a rare precious metal that has been around since time began. When the earliest meteorites crashed into the earth, their treasures were buried deep beneath the earth’s crust. The meteorites were rich in platinum metal deposits so it could be true to say that platinum is literally a gift from the heavens. Said to be 35 times rarer than gold, there are ten gold mines for every one platinum mine. It is concentrated in limited regions of the world and predominantly found in South Africa and Russia.
Purity
No metal is entirely pure, but platinum is 95% pure, rendering it the purest of all metals. This purity has several benefits including a resistance to tarnishing or fading in colour and a hypoallergenic property that makes it kind to the skin.
Durability
Platinum is a dense and extremely strong metal making it resistant to any wear and tear. A scratch would never remove any of the metal, simply displacing it, and it holds any diamonds of coloured gemstones more securely than any other precious metal.
The eternal beauty and rarity of this highly desired precious metal can be viewed as a reflection of the love that bonds two people together in marriage. If you’re a hopeless romantic, you may have platinum bridal jewellery at the top of your list for more reasons than one.
Here at Mappin & Webb, we have a stunning selection of rings, earrings, and pendants to enhance your bridal attire. From shaped engagement stones such as marquise and oval cut diamonds, and diamond halos to accentuate the central stone, there is a platinum ring to suit any style. The emerald cut three stone diamond ring with diamond halo and diamond set shoulders from our Amelia collection has an immense sparkle that can’t fail to catch the eye. From the same collection, a stunning oval shaped diamond ring with diamond halo and diamond set shoulders radiates an alternative modern vintage appeal. If the appeal of platinum is its rarity, then why not take this one step further and choose our stunning marquise cut diamond engagement ring from our Limited Edition Vinea collection. Or for those who prefer to let one central stone do the talking then our stunning pear cut diamond from our Constance collection or diamond solitaire ring from the Ena Harkness collection are real showstoppers with sophistication.
If you’re seeking a wedding band with added sparkle, then choosing a diamond half eternity band is more than acceptable. Available in a variety of cuts to suit your preference, there is more to the half eternity ring than meets the eye. And don’t think that you need to match the cut of your engagement ring stone, mixed cuts are really popular so don’t feel restricted. For maximum scintillation and sparkle, discover the perfect flawless finish to your platinum bridal jewellery suite.
Discover your perfect bridal jewellery here at Mappin & Webb online or visit us in store at one of our showrooms where our jewellery experts will be delighted to help you.
© 2024 Mappin & Webb
Mappin & Webb is a trading name of Watches of Switzerland Company Limited. Registered Office: Aurum House, 2 Elland Road, Braunstone, Leicester, LE3 1TT, Registered in England and Wales, Company number 00146087. Registered VAT Number 834 8634 04. Watches of Switzerland Company Limited acts as a broker and not a lender and offers finance from Secured Trust Bank PLC trading as V12 Retail Finance and PayPal UK Ltd, Whittaker House, Whittaker Avenue, Richmond-Upon-Thames, Surrey, United Kingdom, TW9 1EH trading as PayPal Credit. Watches of Switzerland Company Limited is authorised and regulated by the Finance Conduct Authority. Our registration number is 308710. Credit provided is subject to age and status, minimum spend applies. Terms and Conditions apply. UK residents only. We may receive a commission if your application is successful, and the amount may vary depending on the product chosen and the amount of credit taken out. Not all products are regulated by the Financial Conduct Authority and FOS protection will not be extended to unregulated agreements. Please note the Consumer Credit Act states that should your purchase / loan amount cost more than £30,000 you will not be covered under Section 75 of the Consumer Credit Act.
*Next day delivery available on most items. See product pages for more information.
